Time To Stand With Millions Of Our Fellow Citizens

Corporate Partnerships

“When we rolled out our payroll giving programme, CRY was a natural choice, because we wanted to partner with an organization that is credible, transparent and rights based. CRY has all that and more. Timely communication and latest updates on child rights issues are some of the things that our employees appreciate.”
– Meenu Bhambhani, Corporate Social Responsibility Head, Mphasis

Why Partner with CRY

  • We have flexible options available that not only help us create customized proposals for you but also enhance your brand and engage your employees.
  • We ensure quick turnaround times and are 100% compliant under the CSR Act norms.
  • We are transparent about our financials. For over a decade we have an annual external audit system in place and our Annual Reports are available on our website.
  • We manage and monitor our projects stringently to ensure the most efficient utilisation of funds. Projects are also regularly assessed by professionals to measure progress against plans. Meetings with project staff, parents, children and community groups help us gauge progress.
  • We stand for creating sustainable change.We focus on mobilisation and empowerment of communities. Our approach gets to the root cause of developmental issues – such as non-functioning schools, unemployed parents, non-operational healthcare centres and so on that keep children away from their rights – and in finding solutions to these, we ensure that the change we bring is permanent.

Adopt a Project

CRY acts as a link between you and your selected project. We are responsible for monitoring the project and also providing crucial inputs like training, technical expertise, build capacity, information on child rights, communication and campaign support.

When you adopt a project, you can choose to support an entire project or just a part of it, based on its area of focus – like education, health, or its area of work – child-related issues such as the discrimination against the girl child, child labour, rehabilitation of the children of commercial sex-workers, and so on. Our work extends across issues and geographies and therefore you have the flexibility to pick what is important to you.

Cause-related Marketing

CRY can be your perfect partner to enhance your brand through a social cause. There can be many ways to partner under this umbrella – and we’d be happy to provide a proposal that not only explains the logistics of doing this but also how it can be a perfect fit for your brand.

Payroll Giving

Your CSR initiative can be a perfect way to engage your employees as well. CRY’s Payroll Giving Program offers an efficient way for employees to feel connected to the social cause the organization has taken on. Employees can contribute a certain amount from their monthly salary towards making a social change. Once in place, this is an automatic process and is less time consuming. The organization can also choose to provide a matching grant to encourage employees.

Other Ways to Partner

There are many other ways you can partner with CRY. You can sponsor events, take on the cost of certain expenses or CRY can co create a partnership option just for you. Our teams would be happy to speak to you at your convenience.